Next Level Content Creator and Influencer Lighting Equipment

Having quality lighting equipment is crucial when it comes to producing professional video and photo content, especially if you're creating content for your followers to share, or commissioned content. The best lights for social media content are designed to allow you to shoot without or despite natural ambient lighting, therefore providing more creative control, consistency, and colour accurate results.

Video lights are available in a variety of styles and prices to provide different levels of lighting quality for professional influencers. From light tubes to LED Panels and Studio heads, we have a huge range of equipment available for you to pick from to suit not only your budget, but your content, shooting space, and personal style.

Continuous lighting is the key for shooting video content, and can be great for still image content as well. Continuous refers to the light remaining on continuously, and is often either LED lighting, or fluorescent lighting. LED will often be more expensive due to it's more modern technology and efficiency, and if you're looking for lighting on a tighter budget, then fluorescent lighting (think similar to older house lightbulbs but built for this purpose!) will be your best option.

Fluorescent lighting kits have the benefit of generally bring provided with softboxes and light stands, enabling the lights to produce wide, flat light that is similar to natural light from windows and can be hung over your filming area for simple indoor and video shoots. The more natural the light, the more natural your content will look to your viewers!

1. Continuous Ezylite Twin Lighting Kit 

The 105W EzyLite Twin Softbox Kit comes with everything you need for a basic setup including softboxes, CFL bulbs and light stands. It uses energy-efficient CFL bulbs which produce less heat than traditional tungsten lights. With its powerful accurate daylight-balanced lighting, it is ideal for most shooting options such as vlogging, makeup tutorials, hauls and reviews. 

A set of two lights gives you maximum versatility for your shooting, allowing you to just keep one set up for day-to-day shooting, and having an extra light to add for if you're inviting a collaborator to shoot with, or if you're aiming to light your background separately from yourself. If you're aiming for flattering, smooth lighting to compliment your skin and complexion, the diffusion on the softboxes will help to soften the lighting to achieve this effect so you look your best!

2. LED Tube Lights

If you looking for lighting that sets the mood while providing interesting and creative visuals, LED Tube Lights are a great choice. In fact, LED Tube Lights are frequently used among the best TikTok and YouTube creators, plus Twitch streamers, to create eye catching background visuals; all it takes is one RGB tube to turn a plain white background wall into a DIY LED rainbow coloured feature wall without the hassle and permanence of painting! One small LED light can go far to make a more interesting effect.

The Godox TL120 RGB LED Light Tube offers a selection of 36,000 different hues and colours to choose from, and is 120cm in length (with smaller 30cm and 60cm options available too!). These stick lights feature built-in rechargeable lithium batteries which ensure reliability for large scale or longer shoots, while it can be controlled via RC-R9 2.4GHz Wireless Remote control (Available Separately), or via Bluetooth using the Godox Light smartphone app. Perfect for controlling or changing your light mid-shoot or stream!

TL120 Multifunctional 2700- 6500K RGB LED Tube Light

£265.99

3. LED Studio Lights

If you're looking to take your lighting seriously to make sure your footage is tip-top, then investing in LED studio lighting is the best way to achieve this. Proper LED Studio Lights enable for more control over the lighting settings such as colour temperature (if you choose bi-colour lighting), brightness, and effects if needed. Plus, studio lights with a common Bowens S-Type modifier fitting allow you to use a selection of different modifiers depending on your needs and your shooting space. 

The ML60Bi COB LED and the SL100Bi LED for example are both bi-colour lights which allow you to capture colours as accurately as possible in your footage, and both have a super compact construction which allow for shooting in tighter spaces. These lights are both also Godox Light App controllable, allowing for maximum convenience when shooting, and aiding in small lighting changes while you're still in the same position, without you having to readjust the light manually and hope it's by the right amount. 

See similar: Godox ML60Bi Photo and Video Light Review - with Nick Church

ML60Bi 60W Handheld COB LED Video Light 2800-6500K £257.99	SL100Bi 100W Bi-Colour Lightweight & Portable LED £197.99

4. LED Light Panels

LED video light panels are also a great option for aspiring vloggers and streamers, and there are a wide range of different options available depending on your space and needs. Like LED studio lights, LED panels are available in both daylight balanced and bi-colour options with high CRI ratings for colour accuracy, and both allow content creators a great opportunity to create your desired effect.

For video game streamers, the low-maintenance 56w ES45 Panels are a great option due to their built-in diffusion panel for producing a wide spread of flattering, soft lighting at a fairly close-range position such as above your monitors. This panel kit is especially designed for this purpose and comes with a tabletop mount that clamps to the edge of a table for space-efficient positioning behind your equipment! 

On the other hand, for those looking for a high-quality, cinematic looking lighting effect from your panel, then the new professional KNOWLED Range F200Bi panel is great for this. At a maximum of 200w, this panel is perfect for replicating natural, soft light and for shooting with your light a little further away from yourself.

Supplied with a diffusion cover and a grid for maximum fall-off control, the F200Bi is used by creators and professional filmmakers alike due to it's accurate colour renditions and it's flexible, lightweight mat design which allows for shooting in super-compact spaces.

Both these panel options are also app-control compatible much like the LED studio heads, meaning they can be controlled with ease from your phone. 

ES45 E-Sports And Live Streaming Bi-Colour Slim Light Panel	KNOWLED F200Bi Flexible IP65 LED Mat Flex Cine LED Panel

While any of these lighting options would be a great fit for most influencers, streamers or content creators to improve your video and photo lighting, we have a huge selection of other lighting kit available for you to choose from! Shop all LED lighting options here, or get in touch with our team at info@essentialphoto.co.uk if you'd like to know some more about what we offer, or get some advice on some recommendations.